Beer is an alcoholic beverage produced through the fermentation of sugars, primarily from cereal grains such as barley, wheat, or corn. It typically contains water, a source of fermentable sugar, yeast, and hops, which add bitterness and aroma. The brewing process involves mashing the grains to extract sugars, boiling the mixture with hops, fermenting with yeast, and conditioning to develop flavor. Beer can vary widely in flavor, color, and strength, resulting in numerous styles, including lagers, ales, stouts, and IPAs. It is one of the oldest and most widely consumed alcoholic drinks in the world, often enjoyed socially and paired with various foods.
Kirin Holdings' new commercial won the prestigious NTV CM Grand Prize, recognized for its creativity and engaging storytelling. The ad features celebrated personalities who share their narratives, embodying the spirit…